In this modern age, nearly everyone uses a computer. Even people who aren’t exactly experts are familiar with some sort of software package or require access to search engines or social media sites. Therefore, many have access to a computer or laptop. The computers we use require additional extras like printers, keyboards, monitors, a mouse and that all important advertising opportunity, the mousemat! As far as the computer is concerned, promotional mousemats represent a great opportunity for advertising.
Mousemats and mouse pads come in a variety of styles, ranging from the traditional soft or hard tops. HardTop mousemats are the original and best mousemat, the best selling mouse mat in Europe. Everlasting under-surface print combined with a non slip foam base provides exceptional value for money.
The traditional soft mousemat are a high quality, low cost option and are great for mailings! Coasters and matching sets are also available. There are also mouse mats with a pocket along one edge which can be made to hold almost any size business card. These make excellent promotional sales giveaways. As well as, mats with a lift up flap and recess in the foam to hold a CD or DVD, which can expand on your promotional campaign with presentations or video and music giveaways.
Using a promotional mousemat keeps your message in prime position on your clients’ desk, and is one of the most cost effective forms of advertising your business or brand.
In fact there is a mouse mat to suit pretty much every aspect of business. From architects and design studios, which require oversized pads for a wide range of motion to ergonomic wrist wrest mouse pads, which are very popular with those who spend long hours working on the computer (which is most of us!).
Unlike many other promo tools, mousemats afford you the space of almost a full page spread, allowing you to depict whatever you wish in stunning color. The graphics you use on your mousemats are only limited by your imagination; they can just consist of nothing more than a well-placed logo, to being printed in full Technicolor by dye sublimation for exceptionally bright and vivid results. The choice is yours!
Popular mouse mat images include things like natural scenery, animals and historical buildings. The point of the colourful background is to draw the eye to your information, and the more pleasing the mouse pad looks, the more effective this will be. Recycled, environmentally friendly mouse mats which used to be car tyres are also available.
Your information should always be prominently displayed on the mouse pad, but one of the most often overlooked pieces of info is a website address. You’ve already got a user at their computer, so take advantage of the opportunity to draw them to your site. Promotional mousemats help spread your presence wherever they go, so distribute them to consumers and business partners alike.
Promotional mousemats make very good trade show handouts, but they can also be distributed via other means such as mail-outs, and because most are lightweight, they are an ideal, cost effective marketing tool. Another good way to promote your business with mousemats is to offer them as prizes. Consumers who purchase your items and enter in a competition cannot all win the grand prize, but a mousemat certainly makes a great runner’s up prize.
The most important factor in choosing promotional items to stock and distribute is usability. You don’t want to give your customers something they’ll never have use for, but mousemats always come in handy. Especially if you include features such as calendars!
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In this modern age, nearly everyone uses a computer. Even people who aren’t exactly experts are familiar with some sort of software package or require access to search engines or social media sites. Therefore, many have access to a computer or laptop. The computers we use require additional extras like printers, keyboards, monitors, a mouse and that all important advertising opportunity, the mousemat! As far as the computer is concerned, promotional mousemats represent a great opportunity for advertising.
Mousemats and mouse pads come in a variety of styles, ranging from the traditional soft or hard tops. HardTop mousemats are the original and best mousemat, the best selling mouse mat in Europe. Everlasting under-surface print combined with a non slip foam base provides exceptional value for money.
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Schools recognise the importance of promoting a positive learning ethos. The most effective way of doing this is through rewarding pupils for their efforts and endeavours. In turn, pupils develop a positive attitude and behave well both in lessons and around the school. This type of behaviour enhancement will pay dividends in future adult life.
In the workplace, employee recognition is an effective tool that encourages staff to work diligently for the benefit of the business. When you recognise people effectively, you reinforce the actions and behaviours you most want people to repeat. Therefore, adopting an effective employee recognition scheme, such as regular presentation of medals and awards, makes the impact of reward and recognition immediate and powerfully reinforces your appreciation.
Employees and pupils, alike, respond to appreciation expressed through recognition of their good work because it confirms their work is valued. When recognition is paid to an employee, their productivity levels rise, and they are motivated to maintain or improve their good work and behaviour. Similarly, this perception of reward and recognition is how pupils will react to praise for a good piece of coursework, demonstrating excellent behaviour or excelling in a team event or promoting teamwork.
Praise and recognition are essential to an outstanding workplace or school environment. People want to feel respected and valued for their contribution. Everyone appreciates being recognised as an individual or member of a group.
Recognising people and teams for their good work sends an extremely powerful message. It reinforces the importance of personal endeavour and teamwork and promotes a positive outlook on the school, team or business which promotes and rewards recognition, maybe through the giving of shields, trophies, medals or badges.
Recognition is a key success factor and increases productivity and positive behaviour. It also raises staff and pupil morale, which leads to improved performance and attainment of goals. It creates a sense of belonging and loyalty.
Benefits summarised:
•Increased individual productivity
•Greater satisfaction and enjoyment
•Higher loyalty and satisfaction
•Teamwork is enhanced
•Quality employees are retained
•Lower employee turnover
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Christmas is a very popular time of year for giving corporate gifts and is an opportunity for businesses to reward their hard working staff and to thank their loyal customers, whilst successfully marketing their brand.
A Christmas corporate gift is a personal gesture that is made in the spirit of giving, showing recognition and gratitude that will be appreciated and remembered by its recipients. It is also an effective way of maintaining staff morale and increasing motivation.
There are a number of excellent reasons for giving Christmas corporate gifts: Reward and recognition is a powerful way to enhancing staff performance; raising the profile of a company in the eyes of their employees and customers; staying ahead of your competitors and is a very effective marketing tool.
An extremely effective Christmas corporate gift is an engraved item that can be branded with your company logo and can also incorporate a personal message. It is a positive way of staying ahead of your competitors and being in the forefront of your customers and employees minds. This, in itself, boosts profitability by way of work ethic and commercial relationships. However, it’s not only your existing customers that can benefit from receiving Christmas corporate gifts, giving branded gifts to potential customers can also be a great way of raising brand awareness and winning that all important new business.
What should you consider when choosing Christmas corporate gifts? Well, firstly, it creates an excellent first impression. However, you will not be the only company to promote their business through branded corporate gifts, so it is especially important to make the right choice of gift. This is where gift packaging is a great option for making a Christmas corporate gift extra special, and there are many different ways of branding. We have a huge selection of gift boxes that can be embossed, printed in gold or silver lettering, gift ribbon that can also be branded with your company logo and all presented in a stylish gift bag.
The beauty of Christmas gift giving is also to consider “it’s the thought that counts”. Therefore, it is equally important to take into account smaller budgets, which is why we have a wide selection of inexpensive items that will also be well received with the same gratitude, as it raises a smile and a warm feeling of the spirit of Christmas. Important considerations when you are giving a ‘novelty’ Christmas gift is that although you still want people to smile and get excited about their gift, at the same time you don’t want them to throw it in the bin as soon as Christmas is over. To get the most out of your novelty Christmas gift, make it practical as well as fun, and attractive and useful enough to be kept and used well after Christmas is over. Giving careful thought to your budget and the type of gift you give will pay dividends in the long run. Remember “it’s the thought that counts”!
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Insignia offers a great range of Name Card Folders perfect for carrying and organising business cards. These folders are perfect for company executive and those on the go or those who regularily attend business conferences and exhibitions.
Name card folders come in a variety of sizes and materials including nylon, leather and PU and can hold from 2 or more business cards per page.
Our sales staff are here to help you find the right product to suit your budget. If you would like an customised pdf of what styles fit in your budget emailed to you, please contact our sales team today.
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Originating in America (as so many good ideas do)baseball caps have become a staple promotional item here in the UK.
They are a product that people really like receiving and if you strike the right fashion note with the product they will wear them throughout their leisure time often for years on end, pushing your brand or message time after time. Whilst originally, and still in the main used as casual wear, many leisure industries such as horse racing and event management etc now use baseball caps as part of their uniform, ensuring their staff are presentable and recognisable to the general public whilst being comfortable and looking approachable.
The most popular method of personalising them these days is embroidery though they can also be printed in all kinds of weird and wonderful ways including flock and vinyl. Companies and clubs can order relatively small quantities of caps cheaply. In order to get a good unit cost a reasonable minimum quantity would be around 50 pieces.
Generally these would be from stock coloured caps held in stock which can be personalised and delivered quickly If you are looking for larger quantities and have a longer lead time available to you it makes more sense to get the caps made completely to your own design at source – often China or Korea. In these instances it is fun to really go to town and personalise all aspects of the caps from the basic head piece to the peak, the lining, label and adjuster at the back. Your imagination is the only limit really.
On a first order for any personalise caps, what are known as origination charges are incurred. If the order is for a one off event the origination makes up a significant part of the price of the caps but the majority of organisations place repeat orders on a regular basis which means that when amortised over all the caps ordered the origination costs are negligible.
Origination charges for embroidered caps are based on the number of stitches in the design. This means the size of the logo rather than the number of colours affects the price. For printing there is generally a screen charge for each colour involved so a single colour print would be a considerably cheaper option than say a cap printed in 3 colours. Most people like their caps to be personalised on the front but side logos and logos on the back are becoming more popular as people get more adventurous. The most popular fabrics for caps these days tend to be cotton, either brushed or twill. A fabric called Wool Melton used to also be popular but seems to have fallen from favour lately.
With all of us becoming much more aware of our affect on the environment caps are also now being made up from recycled water bottles and other weird and wonderful things. Baseball caps usually come in 2 basic sizes – adult or children. Both types have adjustable fasteners at the back. These can be either in the form of plastic snap popper, sliders or sometimes the fabric is just ruched with elastic that expands to allow a snug but comfortable fit.
A recent industry survey showed that of those people who owned a promotional item over 30% of them had a baseball cap. If you consider the number of time the caps are worn and how many people they are seen by you can be looking at thousands of impressions per year for an outlay of under £4.00 making them one of the best promotional items around.
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Promotional Mugs are one of the UK's favourite promotional items. Particually the Sparta Mug, with a great print area and economic cost, you can see why it is the nation's favourite.
But for that mug that stands out amongs the rest, personally I like the Promotional Mug & Spoon Set. This mug ensures you always have a tea spoon to hand. I am sure dissapearing teaspoons is probably not a problem most people have but in my house there is never enough teaspoons. Where they go, I am not sure but sure the children have something to do with them going missing (I will probably find them behind the sofa in a years time).
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Very few people can resist sweets so lovely little mints in a dinky mint card case make a perfect promotional gift. Everyone loves a freebie and mint cards are one of the lowest cost promotional items on the market. They are the perfect cheap giveaway item with the feel good factor built in.
The majority of mint cards are purchased for giving out at exhibitions. They are ideal put out on your stand to attract attendees over. Mint is rumoured to be the 6th most prominent smell at trade shows and exhibitions – we’ll gloss over what the other smells might be!
Mint cards have loads of other uses. They are a good idea for use in businesses where you are in close proximity to your clients such as driving instructors or to freshen your breath before that important interview or meeting. They are great conversation starters – offer someone a mint and they are usually happy to talk! Small and flat mint cards weigh very little and are cheap and easy to post too. With the cost of post rising so regularly and the amount of promotional mail people receive rising it’s important to keep costs of direct mail down and the impact it makes up!
The mint card case is a perfect medium to print a logo or message on. Plenty of space for personalisation and a broad range of colours are available for both the cards themselves and the colours they can be printed in. There are many variants on the types of mint available such as spearmint, peppermint, super hot mint etc and of course it doesn’t have to be mints in the promotional card dispensers. Little fruity sweets can be used and most sweets are available in sugar free versions for the calorie conscious. If you are thinking of ordering mint cards the normal minimum order quantity is in the region of 500. The mints are accessed from the card via a handy pop up corner section.
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